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How to Focus Your Audience’s Attention in Data Visualization Through Preattentive Attributes

How to Focus Your Audience’s Attention in Data Visualization Through Preattentive Attributes

by Andreas | May 17, 2021 | Uncategorized

Preattentive attributes to focus your audience’s attention Visualizing data requires to turn data into marks on a canvas. What kind of marks make the most sense? And how can we focus attention when designing data representations? One answer lies in the...
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Marketing Analytics Academy by Andreas Munzel | 2022
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